You've decided that Web design is the career for you. You're ready to jump into the game, but you're going to need some education on how to design Web sites first. However, with literally hundreds of schools offering courses in every possible permutation - Web site design or graphic design with a focus on Web sites; certificates or full degrees - how do you decide which program meets your needs?
Skills taught in a Web Design program
Web site designers require a vast array of skills, not all of which are (or can be!) taught in the classroom. However, there are certain skills that all Web designers should know. First among these is HTML (HyperText Markup Language) code, which comprises the building blocks of the Web. All Web sites, no matter how fancy or how focused on Flash animation, consist of HTML at their core.
Although most designers now use Web editing programs such as FrontPage or Dreamweaver to design Web sites, in order to understand what is actually happening when the Web site loads, you need to know HTML. For entry-level positions, this markup language can be enough, but for more advanced positions, you should learn one or more other markup languages, such as XML (eXtended Markup Language) and CSS (Cascading Style Sheets), as well as one or more scripting languages, such as JavaScript
and ActiveX.
You will also need to learn the basics of making a Web site look neat and professional. Although it may seem elementary, there are a wide range of techniques involved in creating a Web site that flows well. A logical site is designed to allow the user to quickly understand the purpose of the Web site, and to easily find the information he or she needs. Although this is obviously web design more of an art than a science, there are many techniques that help users navigate each page within a site more effectively and quickly. As a Web
site designer, you should be fluent in these techniques.
To work on Web sites, you'll also need to understand the basics of how a computer operates. These technical skills enable you to set up and modify the Web site. Being able to use FTP (File Transfer Protocol) clients to add pages and upload site changes is paramount. So is being able to modify the site contents manually by using text editor software. Some of this software allows you to view changes instantaneously, such as the Real-Time HTML Editor, which is available online. Other text editors are included with your
office computer, or can be installed, enabling you to work on site contents outside of a site editing program.
Finally, depending on the specific career path you have in mind, you may need to have other skills. If you are focusing more on the graphic design aspect of Web design, you will need to focus on learning about vector and raster graphics. Raster graphics, comprised of grids of tiny pixels, are dependent on the size and quality of the image - photographs are raster images, for example, and can look blurry or sharp, depending upon image size and resolution. Vector graphics use geographical points and coordinates
instead of pixels, and can be resized without losing image quality. Typography, or the art of choosing and using fonts and typefaces, is also important. Page layout, or the skill of combining pictures, text, links, and animated images on a Web site to create a pleasing overall design, is also very important.
If, however, you are more interested in the technical aspects of maintaining a Web site, you will need to focus more on server administration, namely by learning to use Web server software (such as Microsoft IIS or Apache), and understanding how to run log analysis so you can track who visits the site, and how frequently you receive unique visitors. There are other specific domains in the field of Web design, including site optimization, security, usability, and quality assurance. Each sub-specialty in the Web design field requires the knowing the design basics described above, plus additional skills which you can learn in class and on the job.